Privacy Policy
Your privacy matters to us. Learn how 7x77 safeguards your personal information across every interaction on our platform.
Last updated: January 2026. This policy applies to all users of the 7x77 platform, including players accessing the site from Dhaka, Chittagong, Sylhet, and across Bangladesh.
✔ Certified Secure PlatformAll data transmissions are protected by industry-standard SSL encryption.
We never sell or rent your personal data to third-party marketers.
Your contact details are used strictly for account communications, never unsolicited marketing.
Request access, correction, or deletion of your personal data at any time.
Reach our privacy team via [email protected] for any data-related queries.
We notify you of material changes to this policy by posting the updated version on this page.
1. Introduction
7x77 ("we", "our", "the Platform") is committed to protecting the privacy and personal data of all users who access our services. This Privacy Policy describes what information we collect, why we collect it, how we use and store it, and the choices you have regarding your data.
By registering an account, making a deposit, or continuing to use the 7x77 platform, you acknowledge that you have read and understood this Privacy Policy and consent to the practices described herein. If you do not agree with any part of this policy, please discontinue use of the platform immediately.
This policy applies to all services offered by 7x77, including cricket betting, live casino games, slots, crash games, fish shooting, and all other gaming products available on our website. It covers data collected via our website and mobile browser interface used by players throughout Bangladesh.
2. Information We Collect
When you create an account or interact with the 7x77 platform, we may collect the following categories of personal data:
- Identity data: full name, date of birth, gender, and government-issued identification details provided during account verification.
- Contact data: email address, mobile phone number, and residential address (city/district, e.g., Dhaka, Chittagong, Sylhet, Khulna, or Rajshahi).
- Financial data: transaction history, deposit and withdrawal records, payment method details (including bKash, Nagad, Rocket, Upay, or bank transfer references), and wallet balances.
- Technical data: IP address, device type, operating system, browser type, session timestamps, and geolocation data (country/region level).
- Usage data: pages visited, games played, bets placed, promotional content clicked, session duration, and feature interactions within the platform.
We collect this information directly from you during registration and account use, automatically through cookies and tracking technologies, and occasionally from third-party identity verification providers where required for KYC compliance.
3. How We Use Your Information
The personal data we collect is used for the following purposes:
- Account management: to create, maintain, and secure your 7x77 account, verify your identity, and process your gaming activity.
- Transaction processing: to facilitate deposits and withdrawals via bKash, Nagad, Rocket, Upay, and other supported payment channels, and to maintain accurate financial records.
- Customer support: to respond to your enquiries, resolve disputes, and provide technical assistance in a timely and effective manner.
- Platform improvement: to analyse usage patterns, diagnose technical issues, and enhance the overall performance, security, and user experience of the 7x77 platform.
- Responsible gaming compliance: to monitor player activity for signs of problem gambling, enforce self-exclusion and deposit limit requests, and ensure 21+ age verification requirements are met.
- Marketing communications: to send you promotional offers, bonus announcements, and platform news by email or SMS — only with your prior consent and always with a clear opt-out mechanism.
4. Sharing of Your Information
7x77 does not sell, trade, or rent your personal data to any third party. We may, however, share limited data with the following categories of recipients when strictly necessary:
- Service providers: payment processors, identity verification services, fraud prevention partners, and cloud infrastructure providers who assist us in operating the platform. All such providers are bound by strict data confidentiality agreements.
- Legal and regulatory authorities: where we are required by applicable law, court order, or government authority to disclose certain information. We will disclose the minimum necessary information in each such case.
- Business transfers: in the unlikely event of a merger, acquisition, or asset sale involving 7x77, user data may be transferred to the acquiring entity, subject to the same privacy protections described in this policy.
Under no circumstances will 7x77 share your personal data with advertising networks, data brokers, or marketing agencies for the purpose of targeting you with third-party advertisements.
5. Payment Data & Financial Security
All payment transactions on the 7x77 platform — including deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard — are processed through encrypted, secure payment gateways. We do not store full bKash PIN codes, bank passwords, or card CVV numbers on our servers. Only tokenised or partial identifiers are retained for transaction reference and reconciliation purposes.
Transaction history records are maintained for a minimum of five years to comply with applicable financial record-keeping requirements. These records are accessible only to authorised 7x77 personnel and relevant payment partners on a strict need-to-know basis.
6. Cookies and Tracking Technologies
7x77 uses cookies and similar tracking technologies to enhance your experience on the platform, maintain your session state, and gather analytical data about how users interact with the site. A cookie is a small text file placed on your device when you visit our website.
We use the following types of cookies on the 7x77 platform:
- Essential cookies: required for the website to function correctly, including session management, login state, and security features. These cannot be disabled.
- Analytics cookies: used to understand how visitors navigate the site, which games are most popular, and how platform features are used. This data is aggregated and anonymised.
- Preference cookies: used to remember your platform preferences such as language setting and display options, so your experience feels personalised across sessions.
7. Data Retention
We retain your personal data for as long as your account remains active and for a reasonable period thereafter to fulfil the purposes outlined in this policy. Specifically, account data is retained for a minimum of five years after account closure, in line with standard financial record-keeping practices applicable in Bangladesh.
Where personal data is no longer required for any legitimate purpose, we will take reasonable steps to securely delete or anonymise it. If you close your account, you may request expedited deletion of data that is not subject to mandatory retention obligations by contacting our support team.
8. Data Security
7x77 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. These measures include SSL/TLS encryption for all data in transit, role-based access controls restricting internal staff access to user data, regular security audits and vulnerability assessments, and secure encrypted storage for sensitive account information.
Despite these safeguards, no online platform can guarantee absolute security. If you suspect unauthorised access to your account, please contact our support team immediately via [email protected] and change your account credentials without delay.
9. Your Privacy Rights
As a user of the 7x77 platform, you have the following rights regarding your personal data:
- Right of access: you may request a copy of the personal data we hold about you at any time, free of charge for standard requests.
- Right of rectification: if any personal data we hold is inaccurate or incomplete, you have the right to request that we correct it promptly.
- Right to erasure: you may request deletion of your personal data, subject to our legal obligation to retain certain records for the periods described in Section 7.
- Right to object: you have the right to object to our use of your data for direct marketing purposes. You may opt out of marketing communications at any time by contacting our support team.
- Right to restrict processing: in certain circumstances, you may request that we restrict how we use your personal data while a query or objection is being resolved.
To exercise any of the above rights, please contact our privacy team at [email protected] with the subject line 'Privacy Request'. We will respond within a reasonable timeframe, typically within 15 business days of receiving your request.
10. Third-Party Links
The 7x77 platform does not contain links to external third-party websites. All navigation within the platform remains on the 7x77 domain. However, payment flows may briefly redirect you to a payment provider's interface (such as the bKash or Nagad payment gateway). Those providers operate under their own privacy policies, and we encourage you to review them before completing any transaction.
11. Minors and Age Verification
7x77 is strictly an adult-only platform. Our services are intended exclusively for persons aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. If you are under 21, you must not register an account, access our gaming content, or use any feature of the platform.
If we become aware that a user under the age of 21 has provided personal data to us, we will take immediate steps to delete that data and close the associated account. Parents or guardians who believe their child may have accessed our platform should contact us immediately at [email protected].
12. Changes to This Privacy Policy
7x77 reserves the right to update or amend this Privacy Policy at any time. When we make material changes, we will post the revised policy on this page with an updated effective date. We encourage you to review this page periodically to stay informed about how we protect your information.
Your continued use of the 7x77 platform after any changes to this policy are posted constitutes your acceptance of the revised terms. If you do not agree to the updated policy, please discontinue use of the platform and contact us to request account closure.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way 7x77 handles your personal data, please reach out to our dedicated privacy support team. We are committed to addressing your queries promptly and transparently.
Email: [email protected] — our support team is available 24/7 and will respond to privacy-related enquiries within 15 business days. For urgent account security concerns, please mark your message as urgent and we will prioritise your case accordingly.
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